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20 Matte Nail Designs for a Sleek, Chic Manicure
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Immaculate manicures are practically synonymous with glossy, patent-leather shine. I do love a candy-shell lacquer myself, but let's not forget about the ...

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5 Autumn Accessory Trends That Will Still Be Everywhere in 2025
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Here we go again: A whole new season, and a fresh of trends to get acquainted with. We've already covered autumn/winter 2024’s overarching themes, ranging ...

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Amsterdam’s Chicest Women Are Wearing This Chill Fall Trend
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There are two types of people in this world: those who are sad to say goodbye to summer and those who welcome fall with open arms. I'm firmly in the latter ...

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Cute Jewelry to Shop Now
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Fashion people know—the right piece of jewelry can make the difference between a good outfit and a great outfit. As an editor, I'm always searching for ...

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30 Editor-Approved Fall Picks for a Classic Yet Eclectic Style
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Most Wanted is a weekly series in which one Who What Wear team member or friend of the brand will share the top 30 fashion and beauty finds on their ...

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Second Life Podcast: Meredith Scardino
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Welcome to Second Life, a podcast spotlighting successful women who've made major career changes—and fearlessly mastered the pivot. Hosted by Hillary Kerr, ...

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Sabrina Carpenter Wore This Prada Lipstick In Her “Taste” Music Video
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Sabrina Carpenter recently released her new album, Short n' Sweet. She also recently released the third single off the album, titled "Taste," dropping a ...

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Emily Ratajkowski Just Wore a Carrie Bradshaw Look
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As New Yorkers, socialites, and fashion insiders, Carrie Bradshaw and Emily Ratajkowski evidently have a lot in common. Although the former might be ...

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33 Fall Basics Fashion People Will Wear in NYC, L.A., & Chicago
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I often play personal shopper for my friends and family. Although, that basically goes without saying as the fashion editor in my group. I'll frequently ...

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This Innovative Serum Defies the Aging Process by Mimicking Your Skin’s Regenerative Process
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Welcome to Deep Reviews—your one-stop destination to discover the absolute best products and brands the beauty industry has to offer. The Who What Wear ...

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Women and Watches: the Past, Present, and Future
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From the C-suite to the everyday consumer, the world of luxury watches has traditionally been a boys' club. But that's quickly changing: "2025 is the year ...

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4 Expensive-Looking Autumn 2024 Colour Trends H&M Has Mastered
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As autumn approaches I'm growing more and more desperate to revive my wardrobe with some thoughtful additions. Rather than buying fleeting trends that ...

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