If you're an avid Who What Wear reader, you've probably noticed that we talk about the trends from the coming season's runway for months after the shows ...

In the world of fashion, personal style often walks a fine line between individuality and conformity. While trends come and go, what we choose to keep in ...

I know that this is an unpopular opinion, but winter is actually my favourite time of the year. Between the crisp breeze, the cosy layers, and the hot ...

At the end of the summer, I visited the Belmond Cap Juluca in Anguilla to experience the iconic hotel. The destination has historic ties to iconic guests ...

I make no claim to be psychic, but in my almost 14 years spent writing about fashion, I've become a bit of a dab hand at spotting a sell-out product before ...

"When did we all stop wearing eye shadow?" The Digital Fairy (a UK-based creative studio with a knack for trend forecasting) poses over TikTok. "It feels ...

If you've spent anytime around me at all then you'll know that I'm obsessed with jeans. Nine times out ten, if I'm leaving the house, I'm wearing a pair. ...

While online shopping is the ultimate luxury, many items are much easier to shop for in person. Denim is high on that list. Sizing can be tricky, ...

Tonight, just days after performing at the Victoria's Secret Fashion Show in Brooklyn, Cher will return to the spotlight to be inducted into the Rock & ...

I don't know about you, but my TikTok and IG thread is currently flooded with fashionable people styling suede jackets, toting suede handbags and wearing ...

We called it—boho chic is officially back, and this time around it's not synonymous with sketchy festival fashion, it's straight from the runways of the ...

Seeing as it's mid-way through October, I thought it was time to talk about what people will really be wearing this winter—and not just in Instagram ...